FAQ — HYPER Apparel Marketing
The Apparel Activation System for Gyms
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Everything you need to know about how HYPER works, what to expect, and how to get the most out of your program.

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HYPER Basics
HYPER is an apparel marketing system that helps gyms and fitness businesses build a real clothing brand without managing design, production, inventory, or fulfillment themselves.
To get more people wearing your brand. Not selling shirts — wearing them. Circulation and visibility are the metrics that matter.
Sales are a bonus. The real return is a stronger brand and a gym people feel loyal to.
Because apparel only builds your brand when people are actually wearing it. A shirt sitting online or on a shelf creates very little value.
Get the apparel onto people intentionally through staff wear, referrals, challenges, milestones, giveaways, events, Community Fuel, and strategic in-gym inventory.
Every time you ask someone to buy a shirt, you've just reduced the number of people who will wear one. Not everyone will buy. Not everyone can afford it. Not everyone feels the impulse in that moment. But if that shirt lands on their body another way — through a challenge, a gift, a giveaway, a Community Fuel drop — it's out in the world doing the work a sold shirt might never have done. Selling is a transaction. Circulation is a strategy. The gyms that treat apparel as something to give, gift, and distribute — not just sell — are the ones whose brands end up everywhere.
Plans & Memberships
Each plan increases your portal size, design count, and monthly Community Fuel. Basic is the starting point. Growth, Premium, and Elite are where the brand really moves.
Growth, Premium, and Elite include monthly Community Fuel shipments. Basic does not.
Yes. You can move between plans as your needs change. Your portal and included features will be adjusted to match the new plan.
Yes. Contact the HYPER Team and we'll help you close out the account.
Yes, in most cases. A pause preserves your portal and brand setup so you don't have to start over when you're ready to reactivate.
HYPERCharge Community Fuel
Community Fuel is apparel shipped to your gym automatically every month — so you always have branded gear ready to put on bodies.
Growth includes 10, Premium includes 15, and Elite includes 30.
Yes — and we recommend it. If you don't make a selection, we'll curate it for you automatically.
Yes. You can customize the design, color, and size breakdown before your monthly production deadline.
No problem. We'll curate the shipment for you and keep the program moving automatically.
After your portal launches. The first shipment runs through onboarding first, so it may take a bit longer than future monthly deliveries — but once you're live, the rhythm is consistent.
Designs & Creative
Basic includes 4 live designs, Growth 6, Premium 8, and Elite 12.
We release new design catalogs approximately every 90 days, along with additional holiday and event drops throughout the year.
Every 90 days, you rotate new designs into your collection. Your brand stays fresh without any heavy lifting on your end.
Special design releases built around holidays, seasons, awareness campaigns, events, anniversaries, and other timely opportunities.
Yes. Custom event and campaign graphics are a major part of how clients use HYPER.
Yes. Revisions are part of the process.
Yes. If you have existing artwork, we can work it into your collection. Reach out to the HYPER Team and we'll take it from there.
Your Fulfillment Portal
Your portal is your gym's custom online store — branded to you, fully managed by HYPER, and available to your members 24/7.
No. HYPER handles production, fulfillment, and shipping automatically.
Basic includes 8 products, Growth 12, Premium 24, and Elite 48. Each colorway counts as a separate product listing.
Yes. Prices are adjustable — just keep them above production cost so you're not losing money on orders.
Yes. Customers can order online and have their apparel shipped directly to them.
Exactly. Keep a focused amount of apparel on-site and let the portal handle the additional sizes, styles, and designs.
Ordering Apparel for Your Business
Order directly through your portal using your client discount code. The code brings products down to your cost or near-cost pricing, and you pay the product cost plus shipping at checkout.
It drops the price to cost or near-cost. Any remaining earnings on the order come back to you in your next payout.
No. You can order exactly what you need, whether that is 2 shirts or 20.
Yes. Larger orders are absolutely possible, although production time may be slightly longer depending on quantity and garment availability.
Earnings & Payouts
The difference between what the customer pays and what the product costs to produce. Set your prices higher, earn more. It's that straightforward.
Payouts are processed monthly on the 15th.
The dashboard is an estimate. HYPER reconciles discounts, administrative orders, staff pricing, Community Fuel, and other adjustments before issuing the final payout.
No. If that's the measure, the program will always feel like it's underperforming. HYPER is a marketing investment — the return shows up in retention, referrals, community, and brand strength. Not the payout check.
Using Apparel Strategically
Don't rely only on sales. Use apparel for referrals, milestones, challenges, staff, giveaways, events, recognition, and Community Fuel.
A recurring day when members and staff are encouraged to wear your brand, share photos, tag the business, and participate in giveaways or raffles.
Yes — always. If coaches aren't wearing it, members won't either. Staff are your most powerful walking billboards.
Use shirts as rewards, recognition pieces, event uniforms, challenge prizes, referral incentives, or limited-edition drops.
Because every sale requires someone to make another buying decision. Strategic gifting and distribution get your brand onto far more people.
Production & Shipping
Normal production is approximately 3–5 business days, plus shipping transit time. Roughly one week from order to delivery is common.
Tracking is sent once your order has completed production and ships.
Start by checking with neighbors and common drop-off spots. If it's still missing, contact the HYPER Team — we'll figure out the next step together.
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